E49: From Blogger to Boss: How She Built a Cookie Brand From Scratch

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In this episode, Addison LaBonte shares how she transformed her food blog into a thriving cookie brand, going from home baker to full-fledged entrepreneur. She opens up about the challenges, lessons, and sweet victories along the way, plus the business strategies that helped her brand take off. Whether you’re dreaming of starting your own food business or just love a good success story, this one’s packed with inspiration.

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About ADDISON LABONTE

Addison LaBonte is the founder of Sweet Addison’s, a nationally loved gluten-free, dairy-free bakery known for indulgent cookies and brownies that don’t compromise on taste or quality. Inspired by her own journey with food sensitivities, Addison turned her passion for healthier baking into a thriving business that ships nationwide and partners with premium retailers. Featured in Forbes and backed by a dedicated community, Addison is committed to making everyone feel included at the dessert table — one delicious bite at a time.

A blogger with long wavy hair sits on a couch, smiling, with a stack of cookies and a glass of milk on the table in front of her. A blue bird artwork hangs on the wall behind her.

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About the Podcast

Behind the Recipe is podcast where we celebrate all things food! Whether you’re a seasoned cook or a kitchen newbie, join me each week for fun and insightful conversations. 

I’ll share cooking tips, tricks, and delicious recipes to inspire you. Sometimes it’ll be just me, and other times, I’ll bring in expert guests to dive deeper into food topics.

Think of it as a cozy chat—relaxed, friendly, and full of ideas to make your time in the kitchen more enjoyable. It’s like comfort food in a podcast format.  So, grab a cup of coffee (or your favorite snack), pull up a chair and keep me company in the kitchen.

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